How far are we now? A status update on two 2013 event essentials in a 2025 setting
In December, I did some end-of-year cleaning as one tends to do. And what did I find, you ask? Well, I found a recap from an industry meeting held in …
Tag: Return on investment
The power of a true event strategy
This blog post has been long awaited … and the reason for this is that for a long time I’ve seen quite a few examples of event strategies that are …
Follow up – or go down
After the successful execution of a large event, we all feel like resting and getting through that inbox overload … or maybe we are already on to the next event. …